Kevin Newcomb
Kevin joined Search Engine Watch in December 2006, and now serves as managing editor. He has been covering search marketing, among other
digital marketing topics, since August 2004, and has been reporting on web-based businesses since 2000. Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing and running the affiliate program. With a combination of real-world marketing experience and years of business journalism, Kevin brings to Search Engine Watch a unique ability to deliver news and training materials that help search marketers do their jobs better.
Recent articles by
Kevin
Newcomb
SearchDay | My Wife, the Editor
Today's search engine marketing news and opinion: My Wife, the Editor; MySpace for Online Learning and Marketing Tools; Search Engines Top Source for Local Info; and more. Oct 9, 2008
SearchDay | SEO Link Building Fundamentals
Today's search engine marketing news and opinion: SEO Link Building Fundamentals; Live Search now Live on Facebook; YouTube, Now with Click-to-Buy; and more. Oct 8, 2008
SearchDay | What You Need to Know Before Committing to SEO
Today's search engine marketing news and opinion: What You Need to Know Before Committing to SEO; Google's Algorithm is Shifting; Simple Text Ads are Still Most Popular Online Ads; and more. Oct 7, 2008
SearchDay | Focus on Conversions
Today's search engine marketing news and opinion: Judging PPC Performance: Focus on Conversions; Click Forensics Releases New Trademark Tracking Tool; Meet the New Ask.com (Again); and more. Oct 6, 2008
SearchDay | Charity Events: Search With a Cause
Today's search engine marketing news and opinion: Charity Events: Search With a Cause; Google No Longer Directory Promoter?; Senator Kohl Wants Oversight of Google-Yahoo Deal; and more. Oct 3, 2008
SearchDay | Economic Depression 2.0
Today's search engine marketing news and opinion: Economic Depression 2.0; Link Marketing -- Solve a Customer Problem; How Google is Integrating Search into Android; and more. Oct 2, 2008
SearchDay | In Tough Economic Times, Whither Search?
Today's search engine marketing news and opinion: In Tough Economic Times, Whither Search?; Microsoft Launches SearchPerks; YouTube Insight Now Shows Which Part of Videos are Hottest; and more. Oct 1, 2008
SearchDay | The Geometry of SEM -- What's your Angle?
Today's search engine marketing news and opinion: The Geometry of SEM -- What's your Angle?; Tin Foil Hat? I Have Mine On; AdWords API Gets Local Database Sync Update; and more. Sep 30, 2008
SearchDay | Judging PPC Performance
Today's search engine marketing news and opinion: Judging PPC Performance: Focus on Conversions; Yahoo's Decker Defends Search Ad Deal with Google; Americans Expect Companies to Have Social Media Presence; and more. Sep 29, 2008
SearchDay | Common Problems with 404 Error Pages
Today's search engine marketing news and opinion: Common Problems with 404 Error Pages; The Universal Mastery of Video Content; When will ROBO's Time Come?; and more. Sep 26, 2008
More articles by Kevin Newcomb